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Specialties:
Internet & Website Marketing, Project Management, and Company Branding.

DRE, Inc.  
Louisville, Ky - August 2004 to Present


Company Information: Established in 1984, DRE is a global provider of new and professionally refurbished medical equipment and supplies. DRE works with hospitals, surgery centers, research labs, veterinary surgeons, among others.

Key Roles:

  • Marketing Director / Manager
  • Website & Search Engine Marketing
  • Website Interface Architect / Designer
  • Ecommerce Specialist

Noteworthy:

  • Increased Website Traffic 10 fold in 8 months.
  • Increased website leads 4 fold in 8 months.
  • Factored heavily in overall company revenue growth.
  • Developed systems to organize workflow and increase sales effectiveness.
  • Developed new company image. (Logo, Stationary, Business Cards, Etc.)


Digital Business Solutions Inc. 
Louisville, Ky - January 2001 to May 2004


Company Information: Digital Business Solutions provides website design, programming, hosting, maintenance, and marketing services and has a variety of long term customers large and small and from a variety of industries. Rated in Business First as the 7th largest website development company in the Louisville area in 2003.

Key Roles:

  • 50% Owner
  • Operations Manager
  • Client & Project Management
  • Website Interface Architect / Designer
  • Search Engine Marketing Specialist
  • Ecommerce Consultant
  • Marketing

Noteworthy:

  • Grew from 5 to 60 active clients in 3 years.
  • Managed 3 full time employees and 2 part time employees.
  • Had over a 95% customer retention rate.

 

Global Marketing Concepts Inc.
Louisville, Ky - February 1998 to November 2000

Project Manager:

  • Managed website production team.
  • Client Account Manager
  • Reporting, Research & Analysis
  • Website Marketing
  • Launched over 50 new website projects.

Webmaster KentuckyGolf.com

  • Webmaster & Lead Editor
  • Reporting, Research, Copywriting
  • Online Marketing, Email Marketing
  • During my time as webmaster, from February 1998 to November 2000, KentuckyGolf.com increased visitors on an average of 30% per quarter.

Marketing Executive:

  • Prospecting for new website and hosting clients via telephone, email, and regular mailings.
  • Creation and presentation of proposals.
  • Website advertising sales for 4 local Internet portals.

 

Xerox Corporation
Louisville, Ky - October 1995 to February 1998

Account Manager:

  • Sell, manage, and support “Document Management Services” outsourcing to existing fortune 500 accounts.
  • Preparation and presentation of sales proposals.
  • Work with operations to accomplish client goals.